Korea University's Cultural Social-Personality Psychology is the only one in Korea that provides an opportunity to combine cultural psychology and social-personality psychology with each other through research within one major.
It is a study of social psychology, which studies the power in a situation that overwhelms the individual, and personality psychology, which studies the power of an individual through circumstance, in a cultural context.
Researches in a wide range of subjects ranging from the cultural psychology that compares the unique psychology of Koreans with the East and the West, to social cognition and emotion, altruism and happiness, self and identity, and the following major areas are also being conducted.
Eunsoo Choi Assistant Professor
Just as emotional and cognitive psychological processes are formed in a cultural context, cultural and psychological processes are similarly complex and interrelated.
Assistant Professor Choi uses a cross-cultural approach to examine the relationships between the cultural self, norms, beliefs, and individual emotional or psychological processes. She specifically pays attention to psychological well-being, happiness, and meaning as a measure of an individual’s ability to function while adapting to culture. In the future, she plans to research the psychological or physical health of various groups and individuals (e.g., migrants, multicultural communities, and minorities) that interact with Korean society and its cultural context.
Sun W. Park Associate Professor
What is the power that can guide each person's life? The goal of this study is to understand why some people are living a happy and healthy life while fulfilling their potential, others are living a life that does not get better no matter how hard they try, and some people even try to live a better life.
The answer to this question can be presented from multiple perspectives, but several topics related to identity are being studied from the perspective that the problem of identity lies at the core of the question.
Taekyun Hur Professor
Social cognition is a major research area of social psychology that primarily focuses on social judgment, illusion, and postfamily thinking.
Professor Heo’s recent studies investigate how Korean cultural and psychological characteristics result in thinking process differences. In addition, he is conducting various social-psychological research on evaluation processes and leisure psychology to determine leisure’s psychological meaning.