January 2004 – Present: Senior Director of the Korea Consumer Advertising Psychology Association
September 2011 – August 2012: President of the Korean Psychological Association
December 1999 – December 2003: President of the Korea Consumer Advertising Psychology Association
May 2006 – April 2007: President of the Korean Consumer Association
January 2004 – December 2006: Editor in chief of the Korean Advertising Association
Experience and Awards (External Experience)
February 2014 – Present: Senior Director of the Korea Foundation for the Advancement Science and Creativity
February 2013 – Present: Advisor of the Ministry of National Defense’s Defense 3.0 Advisory Group
February 2011 – Present: Advisory Committee member of the Ministry of Foreign Affairs and Trade’s education policy
February 2010 – Present: Advisory Committee member in the Central Public Officials Training Center’s education policy sector
March 2006 – February 2008: Advisory Committee member in Hana Financial Group’s consumer trend sector
Books
Youngshin Seong et al. (2013). Through The Brain. 21st Century Books.
Youngshin Seong et al. (2009). The Power Of Beauty. Your soulmate.
Youngshin Seong et al. (2009). High Trend: The Future Of Companies Created By Design And Content. 21st Century Books.
Youngshin Seong et al. (2004). The Brain That Moves The Mind, The Mind That Moves The Brain. Bookhouse.
Research Papers
Seong, Y., Lee, J., Yoo, C., Park, E., Shin, E., & Inki, B. (2013). Can consumption activities contribute to happiness? A study on the relationship between consumption activity, consumption happiness, and life happiness for each consumption type. Marketing Research, 28, 1–22.
Seong,Y., Lee, E., Choi, H., Kim, J., & Seung-Ki Min, S. (2012). The psychology of impulse purchasing: The experience of product value before purchase and the role of impulse/control activation. Journal of the Korean Psychological Association: Consumers, Advertising, 13(1), 1–23.
